Experience

Defining and communicating a new role for a global generics company, spinning out of Novartis.

Exploring positioning options for automotive brand Cupra

Defining the offer of Ford’s second hand car sales service

Early territory exploration to revitalise Royal London’s offer

Tagline framework and directions for Sandoz

Tagline shortlist, residential real-estate developer

Verbal identity: Practical checklist for regional bank

Ad campaign copy, regional bank

Messaging matrix for pharma company

Naming exploration, Ford second hand outlet

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E: Patrick@think-brand.co.uk